What Do I Do?
I work with small companies and business professionals who need to move their ideas forward. How? I create action plans, set S.M.A.R.T. goals, design any supporting materials, and find resources. My areas of expertise include: process management, project management, technology research and development, graphic & form design, marketing strategies, website planning and design.
My Results:
- Integrity
- Creativity
- Flexibility
It takes more than just text and images to make a company stand out. There has to be consistency, functionality, and visual appeal. With every item a potential client or existing client sees, uses, or touches, I bring a sense of balance and depth.
Freelance Web and Graphic Designer
5 years experience in:
- Website planning, creation, implementation, and hosting.
- Web and graphic design, photo illustration, retouching, image editing and vector illustration for both digital and print mediums.
- E-mail campaign content development and strategies using iContact, Constant Contact, Campaign Monitor, etc.
The following are examples of my past work and areas of focus.
Brand and Visual Identity
A brand and visual identity includes anything from stand alone business cards to all your marketing collateral (e.g. business cards, letterhead, envelopes, logo, and a color profile). A corporate color profile unites all your marketing materials. I am happy to evaluate your existing materials and make reccomendations.
Functional Forms, Templates and Presentations
Functional forms, templates and presentations are often overlooked by the design community. To ultimately achieve a comprehensive user expereince, it is vital that items used on a daily basis reflect your business values. I create templates using the tools you already own and use. This makes it easy for you to create your own branded presentations, invoices, letters, and emails.
Image Editing
Image editing is the key to creating a one of a kind design. Image editing can include simple image resizing and color enhancements or complex image isolations with background removal. The possibilities are endless. I can change the background, improve the lighting, or even create an entirely new picture.
Logo Design
Logo design is an integral part of promoting a company’s presence. It is often the basis from which the corporate color profile and consequently, all of a customer’s collateral is made. From simple pictographs to complex designs, the logo is a symbol that gives your brand recognition. Through a series of mockups and crowdsourcing I can create or find the right logo for you.
Marketing and Advertising
Marketing and advertising is so much more than a brochure. Each design should be created with an objective in mind. Designs can meet the needs of the final product’s size and purpose, while still being flexible enough to be used in other mediums. I can create large print pieces (full size billboards, vinyl banners, posters, and magnets), smaller items (brochures, flyers, postcards, event programs and print ads), and non-print articles such as digital ads.
Contact Information
Vanessa Taulbee
5555 Desert Road
Milwaukee, WI 53201
Phone: (222) 333-5555
Email: vtaulbee@umu.edu